Sketchsite:Barrett: 2014

Friday, November 14, 2014

Wednesday, October 29, 2014

Los Angeles design challenge entry 2014

QOROS DESIGN SHANGHAI

COUNTRY REPRESENTED

China

CONCEPT NAME

Qoros Qloud Qubed

DESCRIPTION

The Qloud has become an intelligent multi-dimensional personal management assistant called the Qloud Qubed (Q). Q manifests itself in the physical world as a persona that reflects the elegance, simplicity and dynamism that the Qoros brand stands for. Q is about trust. The depth and value of human relationships depends on the level of trust between the individuals – the QloudQubed works in a similar way. Q learns from the user as time goes by. The dynamics of the relationship be- tween the Q and user emulates how human relationships develop over time. Q also eliminates the possibility of an accident by silently monitoing the driver’s performance at all times. If Q senses that the driver is being irrespon- sible (especially on Friday night), it will switch to Q’s automated driving mode, take over the wheel and safely drive the person home. The vehicle has two modes, self-drive and Q drive. The interior layout changes upon preference. The central driving position seat rotates (forward for self-drive and rearward to spend time with family and friends). The vehicle is tall and narrow, making it ideal for crowded megacity streets. Q is spacious and can be tailored to a variety of needs; the layout shown is drawn for the average Chinese family of 2029 (with two children).

DESIGN TEAM

Gert Hildebrand, Design Lead

Tim Pilsbury, Design Manager

Jamie Barrett, Exterior Design

Aditya Mahajan, Exterior Design

Alex O’Brien, Interior Design

Xiaoyin Li, Interior Design

Gary Guo, Designer

Yue Zhen, Intern

Rob Ho, Digital Modeler

Sean Pan, Digital Modeler

Yue Zhang, Digital Modeler